CALLING ALL FILM/ANIMATION CREATIVES: Your chance to win up to £200k with Doritos
Think you can create the next great TV ad? The one that everyone will be talking about? The one that will make you famous?
On 16 February 2010, Doritos launches it’s ‘King of Ads’ campaign, encouraging all budding young directors or anyone with a video camera to create the next big Doritos TV ad and win up to a staggering £200,000.
Arm yourself with ideas and a video camera and create a 29 second commercial. The makers of the top 15 adverts will then be invited to pitch their Doritos TV ad to a panel of specially selected experts and celebrities. The top three ads, as selected by the panel, will then be put to the public vote to decide who the true King of Ads is.
The budding director of the winning ad with the most votes is guaranteed £100,000 and will win an extra £1 for every vote they receive up to an additional £100,000. They will have their advert watched by millions as it airs across British national television from 12 June to 11 July. Not bad for your first commercial!
Pete Charles, Marketing Manager, Doritos, told us, “This is an incredible opportunity for anyone wanting to make a name for themselves in the world of advertising or earn a life changing amount of money. In true Doritos style your adverts can be as bold, leftfield or as funny as you make them – good luck!”
The Doritos King of Ads competition opens to entrants on 16 February and closes 30 April. Voting for your favourite ads opens from 29 May and closes on 10 June 2010. Throughout the entry stage there will also be the opportunity to win amazing prizes if your ad is chosen as ad of the week. To download the toolkit and submit your advert, visit www.doritos.co.uk from 16 Feb.
